JFR Marketing and Entertainment Press Conference September 2013

John Force talks about the future of JFR at his press conference yesterday in Charlotte. While the thrust of the news conference is about finding new corporate sponsors for his race teams, there is a deeper message he wants to convey.

There is an underlying theme about his love and passion for drag racing and the need to gain more exposure for the sport. Yes, this will help his program and teams, however he wants to do more than secure the future of John Force Racing, he wants to help grow NHRA drag racing as a whole.

I believe what’s good for NHRA will always be good for sportsman racing. We echo John’s sentiments and are working on a plan to do the same with our program…how do we get there from here? Not sure for certain, but I have a few ideas and will be working on moving forward with those ideas. by jfrracing